What Does Color Mean to Your Brand

Brand colors can provide unmatched information for your business. Color psychology can help build trust and familiarity in your business by eliciting the right emotions. There is no doubt that the world's most popular brands are closely related to their logos. Even if they don't contain any text, their color tends to reflect their brand.

This is due to the power of colors and their ability to increase brand awareness with the expected reaction they may elicit. Studies have found that the color of a product affects 60 to 80 percent of a customer's buying decision. They cited color as the biggest motivation for choosing a particular product, while most cited visual appearance as the most persuasive marketing factor overall. This means that the right color choice can not only enhance brand associations, but also impact your total sales.

GSR's new knife rest upgrade is designed to help customers once again increase brand value by customizing product colors. We have imported a new powder coating closed-circuit system, all of which are REACH certified and strictly avoid processes and materials that have a lasting negative impact on the environment.

In addition to improving the appearance, the elegant honeycomb design defines the visual effects of the new GSR fixation tool. But the modern look also has a solid technical background:

The geometry of the tool body allows for greater flexibility in the clamping tool compared to a tool without a honeycomb design. For example, the elasticity of the adjustable spanner has been improved by 80%, and the elasticity of the die clamp has even increased by 120%. Welcome to browse our thread tools.

In addition, the tool body was fabricated from the zinc die-casting alloy Zamak 5 during hot chamber die-casting. Zamak 5 is less malleable than other alloys and has an overall higher tensile strength. This results in products with exceptionally tight tolerances and complex surfaces. However, the performance gains are not at the expense of the environment: The Zamak 5 has a very low melting point, is resource efficient and recyclable.

Now, GSR's new knife stand has been welcomed by some world famous brands, such as Wurth, Hoffman, etc. They chose to make the car body color and logo the same, and we have done it for them. We also welcome all customers, no matter where you are or what scale you have, to enrich the tool world.